
Francis David J
Profile
Francis David
Learning Design Architect | L&D Transformation Leader
Designing learning, building better systems, and helping change take shape.
My career has taken me through healthcare, design, technical support, operations, training, instructional design, and learning leadership.
Each role added a different perspective. Some helped me understand people and performance. Others helped me understand systems, technology, communication, and the practical challenges people face at work.
Over time, that experience led me more deeply into learning design.
For me, learning is not just about presenting information clearly. It should help people understand what matters, practise using it, make better decisions, and apply it with confidence.
That thinking continues to guide the work I do today, from reviewing learning structures and digital content to supporting teams, improving quality, and working with SMEs and stakeholders to shape useful learning experiences.
The work has covered corporate learning, higher education, K–12, technology, customer operations, and professional learning programmes, but the goal has remained fairly consistent: make complex information easier to understand and more useful in practice.
Resume
Resume
Education
University of Texas at Austin
Postgraduate Program in Data Science and Business Analytics
2024 – 2025
Built a stronger foundation in data analysis, business problem-solving, visualisation, and evidence-based decision-making.
Great Lakes Executive Learning
PG in Artificial Intelligence and Machine Learning
2024 – 2025
Developed an understanding of AI, machine learning, emerging technologies, and their practical application in business and learning environments.
Bachelor of Arts in Education
In Progress
Strengthening the academic foundation supporting curriculum development, instructional practice, and learner-centred education.
Christian Medical College and Hospital
Diploma in Nursing
2001 – 2004
Developed an early foundation in communication, structured practice, responsibility, and supporting people in high-stakes environments.
Certifications
- Foundations of Project Management, Google / Coursera
- Microlearning Design, Articulate 360 / Sutherland
- Learning Technologies Foundations and Applications, University of Illinois Urbana-Champaign / Coursera
Professional Experience
Lumina Datamatics
Senior Manager, Instructional Design
Sep 2025 – Present
Lead instructional design delivery across higher education, professional learning, and digital course-development programmes.
Guide teams on learning architecture, content treatment, storyboards, assessments, quality review, and production readiness.
Work with SMEs, reviewers, editors, project teams, and client stakeholders to turn complex source material into clear, structured learning experiences.
Sutherland Global Services
Lead Instructional Designer and New Hire Training Lead
Nov 2016 – Dec 2024
Created curriculum blueprints, assessment banks, onboarding guides, and reusable learning resources.
Supported the standardisation of instructional materials across programmes and helped make delivery more consistent and scalable.
Greenleaf Consultancy
Lead Instructional Designer, Contract
Nov Jan 2025–May 2025
Created curriculum blueprints, assessment banks, onboarding guides, and reusable learning resources.
Supported the standardisation of instructional materials across programmes and helped make delivery more consistent and scalable.
Awards & Recognition
Annual HR APAC Award
Extraordinary Contribution
2021
Recognised for exceptional contribution to training, team support, and business performance.
Platinum Award for People
People management
2016–2018
Recognised for consistent contribution to people development, collaboration, and team performance.
Best Trainer Award
AT&T & DIRECTV Programs
JFM 2022 and FY 2023
Recognised for training delivery, learner support, and overall training performance.
Stellar Success Award, Merit
AT&T & DIRECTV Programs
Q1 2021
Recognised for strong performance and contribution to business outcomes.
Top Performer - Sales and Support
AT&T ConnecTech
2016–2017
Recognised for performance across customer support and sales.
Core Competencies
- Learning Strategy & Transformation
- Curriculum & Learning Architecture
- Instructional & Assessment Design
- Digital Learning Development
- Quality Systems & Governance
- Team & Stakeholder
- Team Leadership & Stakeholder Management
Tools & Platforms
Authoring
- Storyline, Rise 360, Adobe Captivate
Media
- Camtasia, Adobe Creative Cloud, Canva
Learning Platforms
- LMS, SCORM, xAPI
Productivity
- Microsoft Office, collaborative review tools
AI Solutions
- Automation, and workflow optimisation
Language Skills
Advanced professional proficiency, CEFR C1
Career Highlights
- Led multi-client instructional design delivery across higher education, professional learning, and digital course development
- Managed three instructional project teams with 35+ instructional designers and SMEs
- Standardised 50+ modular learning resources and reusable asset libraries
- Created 20+ courses and reusable instructional blueprints
- Authored 40+ knowledge-base and troubleshooting documents
Portfolio
Portfolio
More Work Coming Soon
Additional case studies are being prepared and will be added shortly. These projects will highlight the thinking, design process, and decisions behind each learning solution, not just the final deliverable.
Upcoming Portfolio Items
- Introduction to Logging & ELK Stack
- Fundamental Analysis Video Script
- AI-Assisted VILT Storyboard Creation Framework
- Learning Architecture and Curriculum Design
- Scenario-Based Learning Experience
- Assessment and Guided Practice Design
- Guidelines Quick Reference Tool
- AI Agents and Workflow Automation for Learning Design
- Learning Quality and Review Frameworks
- Digital Learning Storyboards and Visual Design Samples
Testimonials
Testimonials
Harikrishnan B
Francis has a remarkable ability to turn complex subject matter into a clear and structured learning journey. His strategic approach strengthened the course architecture, improved alignment across modules, and made the overall…
Vijayashree
Working with Francis made the content-development process significantly easier. He asked the right questions, identified gaps early, and transformed highly technical information into engaging learning experiences without losing accuracy or depth.
Swathee V
Francis brings clarity and direction to even the most complicated projects. His feedback is specific, practical, and always connected to the learner’s needs, which helped our team improve both the quality of…
Contacts
Contacts
Let’s Keep In Touch
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